Prestigious buying positions offered Sherry Cassin the unique opportunity to preview the American and European runway collections…staying ahead of the trends, Sherry researched, edited and reported on the entire fashion industry to many of the top retailers worldwide for over 25 years…making her a market leader and a fashion authority.
Ten years ago, Sherry retired from that career to do what she loves best – applying her taste to designing clothes and working with women to find their fashion solutions to everyday dressing…Sherry has always been obsessed with what real women want – it’s where fashion meets comfort…where style and function come together to make women feel confident and put-together…with less effort and more time to focus on themselves, their family, their careers.
Having edited the collections for stores for many years, made it easy for her to transition to editing fashion trends now for the ultimate consumer…and understanding what women are looking for today and giving them the answers they need.
ILLUSION was created from the shadows of her couture collection drawing it’s inspiration from the cut and contour of her iconic shapes…it has been carefully edited to give the woman what she needs – fashion, fit and function with an eye for detail…all at an incredible value. ILLUSION is the best of the best…the shadow of an illusion becomes a runway reality.
